NHRA Funny Car driver and entrepreneur Paul Lee understands the power of marketing at a national event with national television coverage. Lee is a racer and car enthusiast, but for his brands including McLeod Racing, FTI Performance, Silver Sport Transmissions, and PowerTrain Technology, he has adapted the tried-and-true “Race on Sunday, sell on Monday,” attitude.
In addition to his brands being represented, Lee also welcomes a team of associate sponsors for his Funny Car program. Paul Lee, a high honors graduate from the Wharton Business School of University of Pennsylvania and JD/MBA graduate from Rutgers University Law/Business School, understands that a successful professional race team needs to know how to market and promote a brand’s products or services and to show a measurable and tangible return on investment. - Continue Reading
In addition to his brands being represented, Lee also welcomes a team of associate sponsors for his Funny Car program. Paul Lee, a high honors graduate from the Wharton Business School of University of Pennsylvania and JD/MBA graduate from Rutgers University Law/Business School, understands that a successful professional race team needs to know how to market and promote a brand’s products or services and to show a measurable and tangible return on investment. - Continue Reading
